Forward March Takes The Cell to Grenada




With a chain of 10 retail outlets in the OECS, The Cell St. Lucia Limited now welcomes another branch to its fleet of stores within the Caribbean.

With this take over, the company will be solely responsible for managing the Digicel Flagship store on Menville Street, St. George’s Grenada; allowing a total of two owned Digicel Flagship stores in Grenada.

The Cell is thrilled with this new inclusion identifying that this strategic location is ideal in bringing the same great service to its Grenadian customers.

“We welcome the opportunity to partner with Digicel through the management of their high profile flagship store. We are committed to providing the highest level of customer service, creativity and innovation to our customers” stated Managing Director Jermile Daniel.

The company also sees this as an opportunity to further strengthen its presence in the region, noting its other outlets in Saint Lucia, St. Vincent & The Grenadines and St. Kitts & Nevis.

The Cell is the largest mobile technology retailer in Saint Lucia and the authorized Digicel retailer in the OECS. The Cell prides itself on being the first to offer the latest selection of mobile handsets, tablets and accessories on the market. And with a team of certified Repair Technicians, the company also provides top class repair services to all phones from all carriers.

“Mara Deligny of The Cell receives Highest Award for Achievement”

The Cell St. Lucia would like to congratulate Mara Deligny, Manager of our Soufriere branch, on receiving the highest award for achievement upon completing the Dale Carnegie Training Course “Skills for Success” here in Saint Lucia. The highest achievement award is deemed to be the most prestigious award of the entire program. Instructors and classmates in the program noted that Ms. Deligny exemplified a strong commitment to her personal and professional improvement throughout the program.

“I am very thankful for receiving this opportunity to develop a new way of thinking and enhance my customer service skills. After completing this course I plan to apply these principles in my everyday work and personal life. ” stated Ms. Deligny.

Jermile Daniel, Managing Director of The Cell notes; “It gives me great pleasure in congratulating Mara on her outstanding performance. Mara has consistently exceeded expectations and continually strives for excellence, a philosophy which is deeply rooted in the success of our company. We are proud to say that she is a very valued member of our team.”

The Cell has experienced rapid growth throughout St. Lucia and is the largest authorized Digicel dealer in the OECS. While we continue to expand locally and regionally, we remain committed to the growth and development of our team members along with the organization.

“The Cell Expands Their Management Team”


Friday, July 6th 2012

From left to Right:

Jimmy Francis, Tanaquil Daniel, Kristel Kouly

The Cell is the leading technology retailer on the island and the largest Digicel retailer in the OECS. With the rapid growth of the organization, an expansion of the management team was necessary to better serve our valued customers. The new additions include: Kristel Kouly, MIB - Marketing Manager, Jimmy Francis- Technical Services Manager and Tanaquil Daniel- Retail Manager.

Kristel Kouly, MIB brings over 7 years of experience in sales, marketing and promotions both locally and internationally. She holds a BSc in Marketing & Management from the University of Central Florida (UCF) and a Masters of International Business from Florida International University (FIU).  Kristel has worked for Fortune 500 companies such as American Family Life Assurance Company (AFLAC) where she was a sales agent for five years. She has also worked with many clients regionally, assisting them in achieving their advertising and marketing objectives through Accela marketing Saint Lucia.

“In her newly appointed role she will spearhead all marketing, branding & promotional efforts while increasing The Cell’s visibility as a brand” stated Jermile Daniel, Managing Director.

Jimmy Francis, the newly appointed Technical Services Manager, is a level 3 certified technician with international experience working with top companies such as Vodaphone in the United Kingdom and Bell Canada. He has also worked as a certified technician with Cable & Wireless here in Saint Lucia for many years. His educational background stems from Lemberth College in London, England where he obtained a BSc in Electronics and Electrical Engineering.

Mr. Daniel notes, “Jimmy holds overall responsibility for the effective coordination and management of the repair and service operations of the business which is crucial given our focus on growing this aspect of the business throughout the region.”

The next addition to the team is Tanaquil Daniel, Retail Manager. Educated at Howard University in Washington DC, Tanaquil has developed many years of experience in the mobile industry and customer service field.  “Tanaquil will be responsible for the effective management of our retail channel to ensure profitability maximization and a consistently exceptional level of customer service.” says Mr. Daniel.

“Each one of these team members brings years of expertise in their field to our growing organization and I am excited to have them on board.”